Fashion week…time when Justin Bieber and Brooklyn Beckham feel left out in Instagram, Twitter and fashion magazines (sorry guys, just a couple of more weeks). After a successful kick-off in NYC, fashion madness is now taking over London.
If we give it a little deeper thought, what is Fashion Week? Another occasion for designers to present their new collections; for celebrities, preening in the front row, to show off their outfits; for other fashionistas – to get spotted by a photographer for “the best street styles”. Why so much drama?! I bet many of you wondered about that. But before you roll your eyes at the prospect of all these people going nuts about fashion week, lets talk some facts here. Believe me, you will be blown away!
Did you know that New York Fashion Week is the city’s leading money-making event? According to the research by Carolyn Maloney, its economic impact is massive. Last year NYFW brought in nearly $900,000 million in revenues for NYC city. $547 million were earned just from visitors’ spending. Can you believe it? It even “eclipses” earnings from US Tennis Open or New York City Marathon.
More broadly, “fashion industry in NYC is employing over 180,000 people, including 16,000 manufacturing jobs, paying $11 billion in wages and generating almost $2 billion in tax revenue each year” said Mrs Maloney. As you can see, fashion week is no longer just an entertaining event for fashion lovers! It goes far beyond that.
Just to blow off your mind completely, here are some more hair-raising facts you probably didn’t know about fashion week:
Even though designers like to mess things up, every city has its own fashion week style: New York – sportswear; London – edgy, avant-garde design; Milan – over the top yet stylish looks; Paris – haute couture.
There are total of 40 fashion weeks around the world. There is one even in South Korea.
The average runway show lasts only from 10 to 15 minutes. But to be honored to witness it you may spend up to 2 hours waiting.
For your social media to be bombarded with the best shots, one photographer takes about 70,000 pictures during fashion week.
Who said it is too late to be a model? The oldest model to walk the runway was Carmen Dell'Orefice at the age of 81; the youngest one was only 16.
A model can earn from $1,000 to &20,000 per show depending on experience.
Beauty requires hard work. More than 30 makeup artists and stylists take part into preparing the model for each show.
Hair stylists use around 130 pounds of bobby pins to secure model’s hair during a fashion week.
During Spring 2012 NYFW manicurist Deborah Lippmann used 2,000 bottles of nail polish.
Designers, get your pockets ready. Not only visitors have to pay to witness the mysterious show. The price for participating in the runway may vary from $15,000 to $50,000.